Sitting at home flicking through
television channels, instantly puts
into stark contrast the difference
between professional and “not so
professional” TV stations. The exercise
makes your local station stick
out like a sore thumb.
The sad thing is, that many people
don’t seem to see why that
should be the case. Television programme
making is a very expensive
affair.
A simple example for starters;
compare the difference between
producing a discussion programme
on television and on radio. On the
radio it’s a one man job — a presenter
who is his own producer,
soundman, can handle a phone-in,
he’s a timekeeper, he interviews the
panel, plays music and commercials
and whilst those are playing,
can even make coffee for all his
guests if their throats need a little
oiling!
Not so on television. On the cheap you would need at least six
or seven bodies. But that, in my
mind is not the main limitation —
financial resources, important as
they are, not just for more staff but
for equipment etc — no, it’s the limited
pool of talent available in a
small town.
Take presenters, not as common
a commodity as you might think.
As far as we’re concerned here in
Gibraltar, say you’re auditioning
prospective candidates; yes, they
look good, have a good voice, but
can they present in English convincingly?
Are you sold by the way
they put themselves across? Again
yes, he or she can speak the language,
but what about the usage of it — does it sound right, are things
said that way?...
“But never mind,” you’d like to
think, you are now going to audition
another eight or nine, who in
many cases already have television
or radio experience, are out of work
actors or actors fresh from training,
as would be the case in larger organisations
in bigger countries…
Oh no, you’ll no doubt have
more of the same and you’ll have
to make do with one who shows
some promise somewhere. Sometimes,
he or she may turn out to be
good, but it’s near enough impossible
to hit the mark every time in a
small place.
That’s just one example. What about set design? Lighting?
Presentational writing, be it for
news or other programming?
Camerawork? Makeup? Editing?
Directing? And so on… in one word
TALENT is understandably not in
abundance.
It’s all of those things and others
that flash through your brain instantly
without you realising it, as
you zap through your 131 channels
on your TV set.
That’s the case with all television
stations in the area. Whether it’s
GBC, Telesur (no longer there), La
Linea municipal, San Roque or
whatever. I spent a year in Jersey
in 1970 and there again, the difference
between the local output and
the mainland feed was plain to see.
Lack of resources, both human
and material, are sorely absent and
you can’t hide it because the deficit
is there, dare I say it... for all to see!
What may seem like simple
straightforward British television programmes to produce, like
Countdown or The Antiques
Roadshow, may involve scores of
production staff and other personnel.
Recently the presenter of the
‘word building’ programme Countdown
asked the producers to have
the programme recorded closer to
London, where he lived, so that he
didn’t have to keep travelling up
north once or twice a month. The
makers replied that it would involve
having to relocate over 40
production staff, so they turned
down his request. Who would have
thought that a programme like
Countdown required more than 40
professionals to produce!
Expensive is just not the word
when it comes to producing television
programmes professionally.
There are things like ‘continuity
presentation links to camera’ during
a variety show or any other
kind of show where speaking to
camera (that is to you at home) is
required. That is a job for a script
writer who will ensure that continuity
is delivered smoothly and
without repetition and so on by the
presenter.
There are so many little and not
so little necessary practices that
mark the difference between the
professional and the ‘not so’, that
may not be evidently obvious to
you, but your brain perceives,
somewhere, are missing.
So next time you watch a show
or any programme — even the
News — on any of the major TV
channels, don’t get up to make a
cup of tea or pour yourself a whisky
straight away afterwards, stay put
and watch the credits roll for
the next minute or so
and see what’s involved
in producing what you’ve just seen.
However, repeating the old adage
— there is always room for improvement
— firstly we must home
in on programme ideas with wide
appeal. If your local programme
output is limited, don’t choose minority
subjects to waste your tiny
resources on. Also programme content
could be tightened up by editing
down repetitious interviews.
Many times you’ll find the interviewee
has basically said the same
thing twice, on occasions three
times, and it’s all left in. A more
ruthless approach should be practised
when editing interviews —
cut out questions and answers of no
consequence, a more concise piece
will sound and look much better.
Programme and continuity captions
should be refreshed more often.
Keeping the same ones running
makes a station look tired and in
dire need of a facelift. Again, because
pennies and qualified staff
are in short supply, record programmes
on site, at a hotel, someone’s
home, big store or even outdoors.
Sets in the studio very often
look cheap and amateurish.
There are probably other bits and
pieces that could be tried which
would improve the product. But as
I have often said to many people
about my old place of work, “some
improvements can be made, but not
to the extent you may think”, for
the reasons already stated.For instance, “Why are discussions
so boring sometimes?” I’m
asked. It’s mainly because we have a limited pool of interviewees to
draw from and often their views on
the issue being discussed are limited
to one or two points and they
don’t stray much away from those,
so they keep on coming back to
them. They haven’t much to say in
other words and their delivery may
not be very exciting — they’re not
what you would expect to see in a
debate on one of the major channels,
and what I like to call ‘professional
interviewees’, where you ask
the question and they know what
you want and proceed to deliver.
Another, and I think very important
point that the powers-that-be
and the viewing audience would
have to learn to understand and
accept, is the possibility of reducing
programme output to perhaps,
one hour a night. A well produced
60 minutes, therefore affording
more staff and resources to achieve
a better and more ‘professional’ —
there’s that word again — product.
This idea, I know, has been bandied
about for some time now but has,
so far, not been taken up.
Lastly, what’s perhaps most important
of all, vocation. Broadcasting,
like other occupations, is not a
9 to 5 job… “That’s not in my job
description, so I’m not doing that,”
especially in a small setup... looking
constantly over your shoulder
to see if your colleague is doing as
much as you are and therefore, in
your estimation, not pulling his or
her weight... and on and on it goes.
You work in broadcasting because
you love it and it matters to
you as a public service and that’s
what you want to do. It’s not the
‘put down tools it’s time to go
home’ type job. If you’re genuinely
really into it, take it home with you,
it’s part of your life.
The limitations are clearly there,
but if you get everyone interested
and singing from the same hymn
sheet, local television can be better,
and maybe when you land on your
local TV station as you flick through
your 131 channels, the contrast
won’t be so stark.